My instincts on the brilliance of JetBlue's latest marketing efforts were correct! Grad school has paid off!
You see, I wasn't the only one who found my favorite brand JetBlue's marketing to be fantastic. A recent AdAge article listed them as one of the five brands doing it right for marketing in a recession. "The CEO's Guide to Jetting" gets me every time.
Wednesday, April 8, 2009
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